Thursday 6 January 2011

Couturier Tarun Tahiliaini Launches His Watch Collection

Couturier Tarun Tahiliani Launches His Watch Collection

Ace Couturier Tarun Tahiliani launched his watch collection Monday in a collaboration with Timex Group in New Delhi, India. The collection is a very exclusive set of jeweled watched inspired by India woman according to Tahiliani who was launched the line under his own name.
‘The collection is very close to my heart as each timepiece contributes to the beauty and timelessness that is the quintessential Indian woman. Combining opulence with luxury, each timepiece is graceful and unique,’ Tahiliani said in a press statement.
According to Tahiliani he decided to work with with the Timex Group because of its status and technological superiority over its competition. His collection offers fourteen distinct high quality designs with two different sub brands.
VD Wadwha of Timex Group India said the watches will be a great addition to any female’s collection. “Timex is well-known in India for its sporty, fashionable watches and primarily perceived as a men’s brand, though a considerable contribution comes from the women segment. One of our key strategies going forward is to increase our brand connect with the women consumer and no one else understands the Indian woman better than Tarun.”

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