Despite the world economic problems it comes as a relief to the watches and jewellery industry that the Swatch Group's half year figures are substantionally up on last year posting a half year profit of more than 22% on 2009.
The watches giant posted record half yearly results in sales and profits for the year 2010.
Total sales were up by 32.9% on the first half 2009.
In a company statement Swatch said they had performed "substantially better" than than official export figures for 2010 which were published by the Federation of the Swiss Watch Industry.
Gross sales surpassed the 3 billion mark (CHF) for the first time half yearly making a profit increase of +22.2% up on 2009 figures.
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